The Al Jazeera Media Network has announced the launch of a new daily channel on Snapchat Discover, adding its Arabic content to the service.
Dr. Yaser Bishr, Executive Director of Digital for Al Jazeera:
“This is not simply another attempt to fill a millennial niche. Al Jazeera has assembled a team of young storytellers consisting of journalists, influencers and creative talents from around the region to produce the Arabic content for our Snapchat audience Our digital content is carefully curated and shared among the receptive Snapchat community with an aim to bring them news, current affairs and captivating Content.”
The Al Jazeera Media Network, headquartered in Doha, Qatar, believes that its addition on Snapchat Discover will provide content that is aimed at “engaging and inspiring a generation of empowered and conscious Arab youth,” and hopes to “encourage dialogue on a number of social issues such as illiteracy and domestic violence affecting young women in the Arab world.”